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	<title>Comments on: Jeff Jarvis Says SEO Is Over. I Really Hope Not</title>
	<link>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/</link>
	<description>Ciarán Norris blogs about SEO, social media, Web 2.0, music, stuff &#38; nonsense</description>
	<pubDate>Thu, 20 Nov 2008 15:34:06 +0000</pubDate>
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		<title>By: Ciaran</title>
		<link>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/#comment-3701</link>
		<dc:creator>Ciaran</dc:creator>
		<pubDate>Wed, 09 Jul 2008 08:38:52 +0000</pubDate>
		<guid>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/#comment-3701</guid>
		<description>Gary - thanks for dropping by. I was thinking about this post this morning and thinking that really I was far too harsh on someone I've never met, especially when my real gripe is with Jeff's assertions, something that you had nothing to do with.

You've already shown that I was right (in thinking I'd been too harsh) by taking the time to stop by here - although I'm still not sure that what you do is better or worse than SEO; but that's not down to you but, like I said, my feelings about the example Jeff used you for.

Cheers</description>
		<content:encoded><![CDATA[<p>Gary - thanks for dropping by. I was thinking about this post this morning and thinking that really I was far too harsh on someone I&#8217;ve never met, especially when my real gripe is with Jeff&#8217;s assertions, something that you had nothing to do with.</p>
<p>You&#8217;ve already shown that I was right (in thinking I&#8217;d been too harsh) by taking the time to stop by here - although I&#8217;m still not sure that what you do is better or worse than SEO; but that&#8217;s not down to you but, like I said, my feelings about the example Jeff used you for.</p>
<p>Cheers</p>
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		<title>By: Jane</title>
		<link>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/#comment-3685</link>
		<dc:creator>Jane</dc:creator>
		<pubDate>Wed, 09 Jul 2008 03:48:11 +0000</pubDate>
		<guid>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/#comment-3685</guid>
		<description>I've only been in SEO for two years, but it's been "about to die" for that entire time and yet we're still going. A different and more positive way of phrasing the question is, "will SEO change?" Sure it will. It's changed since I've been involved in it, but as long as there are search engines and as long as they drive valuable traffic, there will be search engine optimisation. It may look pretty different in the future, but is it different to the SEO of 1999? Have you stuffed your meta keywords today?

He talks about "tricks":  from what I see, white hats promote best practices for the most part, and black hats are too clever to rely on tricks alone. "Best practices" sounds basic, but I don't have to explain to you how much work that can be! Take the Q&#38;A section of my company's site. I don't advise people how best to "trick" search engines.

Even if links no long matter, authority is measured by how much Flash you have in your navigation and Matt Cutts' cats take over as chief spam detectors, I really think that there will always be something for us to do :)</description>
		<content:encoded><![CDATA[<p>I&#8217;ve only been in SEO for two years, but it&#8217;s been &#8220;about to die&#8221; for that entire time and yet we&#8217;re still going. A different and more positive way of phrasing the question is, &#8220;will SEO change?&#8221; Sure it will. It&#8217;s changed since I&#8217;ve been involved in it, but as long as there are search engines and as long as they drive valuable traffic, there will be search engine optimisation. It may look pretty different in the future, but is it different to the SEO of 1999? Have you stuffed your meta keywords today?</p>
<p>He talks about &#8220;tricks&#8221;:  from what I see, white hats promote best practices for the most part, and black hats are too clever to rely on tricks alone. &#8220;Best practices&#8221; sounds basic, but I don&#8217;t have to explain to you how much work that can be! Take the Q&amp;A section of my company&#8217;s site. I don&#8217;t advise people how best to &#8220;trick&#8221; search engines.</p>
<p>Even if links no long matter, authority is measured by how much Flash you have in your navigation and Matt Cutts&#8217; cats take over as chief spam detectors, I really think that there will always be something for us to do <img src='http://ciarannorris.co.uk/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /></p>
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		<title>By: Gary Vaynerchuk</title>
		<link>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/#comment-3684</link>
		<dc:creator>Gary Vaynerchuk</dc:creator>
		<pubDate>Wed, 09 Jul 2008 01:28:48 +0000</pubDate>
		<guid>http://ciarannorris.co.uk/2008/07/08/jeff-jarvis-says-seo-is-over-i-really-hope-not/#comment-3684</guid>
		<description>Ciaran I hope we get a chance to cross paths and share a glass of vino and I can show u I am a better person then u think, I really do! I wish u well and fully understand where u are coming from, I just hope I can show u that after a second look u will see theres more going on :) STAY well and solid post!</description>
		<content:encoded><![CDATA[<p>Ciaran I hope we get a chance to cross paths and share a glass of vino and I can show u I am a better person then u think, I really do! I wish u well and fully understand where u are coming from, I just hope I can show u that after a second look u will see theres more going on <img src='http://ciarannorris.co.uk/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> STAY well and solid post!</p>
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