Just Another Social Profile Really

At the end of last week Sir Tim Berners Lee, inventor of the world wide web, finally got with the cool kids (well, the vaguely hip middle class intelligentsia) and joined Twitter.
And since then I’ve seen two things that would make him proud that he did (invent the web that is, obviously he shouldn’t be [...]

One of the best things I saw at Stream 09 was a video by Yossi Vardi, the Israeli tech-legend who co-hosts the event with WPP CEO Sir Martin Sorrell. It’s a spoof of the excellent Kobe Bryant Nike viral and got a big laugh when he showed it on the last night.
The Kobe video has [...]

I’ve spent the last few days in Dublin and yesterday I spoke at the Hostelworld.com conference on how hostel owners could be using video, various forms of social media & viral marketing to promote their businesses.
As part of one of my presentations I talked about Skype’s Nomad campaign from last year in which Rebecca, a [...]

A while back I signed up for a service called Unruly Media which promotes viral videos through a network of blogs. I did it more out of curiosity than some idea that I would suddenly start rolling in advertising dollars and to be honest since I did join I’ve not been that impressed with the [...]

I just received an invite to a Facebook entitled Loving the myla Christmas Calendar which lead me to a rather neat, if hardly ground-breaking, bit of marketing.
The MYLA Advent Calendar is a very pretty Flash site which allows users to open doors for the 12 days of Christmas. But rather than each one hiding a [...]